As an entrepreneur, you can take advantage of the online showcase as a development framework to give visibility to your opinions and generate value to society.
Obviously, there are so many talented people that it is not easy to achieve this position.
For this reason, the first step to achieve this goal is to take as reference to those authors who are mentors of knowledge in your sector. Follow those people!
Personal biography in your social networks
This is your cover letter, the way you present yourself to others.
You must find the balance to put in value your professional merits, but also adding some data that can show you more closely to your audience.
Establish a dialogue with the most influential
That an author is influential does not mean that he is inaccessible or that everything he says is an immovable opinion. Dare to interact with these authors, you have much to contribute to the community. Social networks are a good channel to create a debate, express opinions and shape the points of view.
Establish a work plan
The publication in social networks is a work in itself, for this reason, you can establish a schedule of publications, taking as a reference those times in which you perceive a greater interaction on the part of the followers. In this case, the fruits of the publications are observed over time. With patience and constancy.
Publish Infographics
This type of visual format is very clear in the way of structuring the information.
For this reason, it is so useful to organize the different contents on a relevant topic through quality graphics.
Find out about the most popular hashtags on social networks to know the trends of the moment.
I recommend reading the book "10 simple steps for an effective strategy in social networks" written by Óscar Rodríguez edited by Anaya.
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